Social media platforms are growing rapidly, so it would only make sense that more and more players would get into the game. While the tried-and-true platforms are established, the newer players are trying to get a piece of the pie by standing out. One such platform is Rumble, a viral video app that offers users a chance to compete for a cash drawing. Whether or not that's worth moving away from the traditional platforms, though, is really up to each individual user.

Features

The main feature of Rumble is its viral video library. Think of it as something akin to Youtube or Tiktok, but with a voting system in place to rank how highly each video manages to place among users. The whole point of Rumble seems to be to allow users to take more control over what they see on their screen instead of leaving that kind of control to the app creators, so the bulk of the content is centered around a simple swiping mechanic that allows you to vote for various videos.

The other big feature is the Rumble Battle. The videos uploaded each day go head to head with one another, with the top-ranked videos winning an actual cash prize. This features sets the social platform apart from virtually every other video platform out there, as it allows users a chance to get rewarded for making great content without requiring them to work in any sponsorships or making space for ads in their videos.

Benefits

The obvious benefit, of course, is the fact that this app allows users two different ways to make money. Not only are there the Rumble Battles that reward users for creating content, but there are daily drawings that reward users for voting on videos and for recruiting friends. This is one of the few social apps that seems to want to pay out for the content that they encourage users to make, thus creating something very unique in today's social media marketplace.

Pros and Cons

Though money's obviously a big point in this app's favor, it isn't the only thing that Rumble has going for it. There's a kind of democratization of content that happens with this app, with a huge focus on freedom of expression that some find lacking in other similar apps. It's up to the community to keep the best videos at the top of the charts as well, so the app actually goes a long way towards ensuring that everyone who uses the app actually has a role to play.

The downside springs from the same benefits. The overall lack of moderation leaves room for some very problematic content, and there's always a tendency for the lowest common denominator videos to hit the top of the chart. Like most similar apps, there's also the hidden fact that it takes much more effort to get to the top of the rankings than the payoffs would have you believe. This can be a fun app for making videos, but it isn't always the best app for getting paid.

Conclusion

Rumble is a unique social app that isn't for everyone. If you want less moderation and more interaction, you'll love this app. You'll also love the app if you have always wanted to make viral videos but you've never felt totally comfortable with the idea of giving your ideas away for free. Though the limited user base means that nothing on the app is going to hit that big, this app is a great testing ground for those who want to find a bit of viral fame.